Paddy McFlaherty, a drinking, fighting, potato eating Irishman is the new mascot of the Irish Emigration Museum.
It sounds like a stereotype from times gone by but the Daily Mail reports that's how other nations see us according to google analytics.
Paddy has been created by the EPIC museum in Dublin to challenge pre-conceptions about Irish people.
The highest ranking suggestions when people ask what the Irish are known for were drinking with 85m searches, 78m for fighting and 67m for potatoes.
The result designed by content-house Pirahna Bar was Paddy, who has a big belly, red hair and a t shirt that says I love potatoes.